I wouldn't like to be a manufacturer of time-limited physical retail goods... like mobos. People can't buy what you don't make, but you also don't want the risk of having warehouses full of them you can't shift. I suspect they can have a good guess at the initial enthusiast market, but the ongoing mass market numbers are anyone's guess.
Keeping on the hype train, anyone keeping tabs on rumoured key dates? Two I have in mind, not checked in any meaningful way, was is the 28th for the reveal at some event, and availability from 2nd? Anyone know different?
I find it amusing watching the movements of various tech media celebrities. Reading between the lines, I think some have been to a press event and sample seeding, so they can do testing before the NDA lifts.