One more vote for Hitachi.
I've been using two of their 80gb SATA drives in a RAID array (same drives you linked to) for several months now, and have nothing but good things to say about them. They are inaudible above my CPU fan. You shouldn't base sound as a high priority, almost all drives currently built have FDB motors, and are next to silent.
Check out the review that was posted, it has measurements of the sound output produced by the various drives.
I've owned lots of Deskstars, 300mb and up, I've never had an IBM/Hitachi drive die on me. Most of the people that say bad things about Hitachi/IBM are either parrots (repeat other peoples words over and over again, without having personal experience), or owned one of the notorious "deathstars" the 60/75GXP.
That being said, all hard drives, being mechanical in nature, are prone to failure. According to storagereview.com, the hitachi's reliability rivals that of the other manufacturers.
The Hitachi's currently offer the best bang for the buck, period.