LG 10x br burner $80 free shipping

http://www.newegg.com/Product/Product.aspx?Item=N82E16827136181
I can't believe no one saw this yet. I ordered mine during lunch today at the last minute before lunch was over. I've been watching these bounce around from 99 to 109 for this one, but 79 bucks I figured now is the time.

I saw that, just picked up a BR reader about a month ago for $40, had I know burners would get down to $80 I'd have waited.