well, Symantec, the makers of Norton Ghost, recently aquired Powerquest, the makers of Drive Image.
So in your case I would go for Drive Image, as it comes in a few differnet flavours.
An alternative, if you're working on a network, I would setup a windows 2000 or windows 2003 server and use RIS, which is a service for installing PXE compliant computers based on different images and profiles.
There are lots of ways to go about this, feel free to drop me a PM if you want more advice. I've done this the last 5-6 years, and should have a few tips up the sleeves for ya.
Cheers, Flix
P.S. One of the neater things about the new Drive Image, is the ability to make bootable copies directly to cd/dvd. The only thing you have to do when making a new machine is litterally chuck in the burned image, and the continue with the next one.. minds itself.
P.P.S. In short, Drive Image for computers with indentical hardware and software setups, RIS for multiple hardware and software configurations. As opposed to many of my M$ brethren, I love Remote Installation Services of 2000. A w2k install including office etc takes about 8 minutes on a 100 mbit lan. We've done full scale deployment of up to 100 machines at a time, no problems at all.