Intel claimed the lead before they actually had it, too. The compiler nonsense made Pentiums look like they were something. They weren't. The Athlons actually killed them, but Intel committed outright fraud, lied to customers, and extorted the pre built manufacturers. They made the Mafia look like a bunch of amateurs. All while AMD gave us 64 bit, multi cores for the masses, and the first production 5 GHz chip, and claimed the outright world speed record in GHz. FX wasn't exactly a sales flop, either, and FX rigs are still out there chugging along. I'm personally responsible for three of them that see daily use with no complaints.