ATI Technologies, graphics department of microprocessor manufacturer AMD Corp., has seen its market share increase over the last year. According to website Channel Web, the outfit has increased its take in discrete and mobile graphics segments while competitor NVIDIA Corp. suffered the losses.
Research firm Mercury Research reports that AMD has increased its share in the discrete graphics market by 8.2 points to control 42.1% of the segment. NVIDIA Corp., the only other major competitor, therefore suffered 8.2 points market share loss. In addition, AMD increased its share in the mobile market by 9 points to provide 49.1% of the discrete mobile graphics parts. The firm says the gains can be attributed to the very successful HD4800 and HD5000 series of graphics cards. Recent NVIDIA 400 series cards have had a lukewarm reception, however this may change with the introduction of the GTX465.
ATI Technologies gained 2.8% of the overall graphics market, including discrete, mobile and integrated solutions. NVIDIA lost 4.8 points over the same period of time, losing to both AMD and Intel. Recent advances by AMD put the company closer to controlling the discrete graphics market. The integrated graphics market is still controlled by Intel Corp., which is the only provider of integrated solutions for its own platforms. The current “Core 2010” range of Intel processors all feature built-in GPU functionality.
Source: Channel Web